Google Unveils Three New Tools to Tackle Misinformation

Google has introduced three innovative tools aimed at combating misinformation, enabling users to gain deeper insights into images and fonts they encounter online. This move comes as part of Google’s commitment to enhancing information quality and understanding in the digital space.

Starting Thursday, Google is launching three new tools designed to combat misinformation and empower users to gain more context about the images and sources they encounter online. These tools are being introduced in conjunction with the ‘Fighting Misinformation Online’ event taking place in Brussels, which is a collaborative effort between Google, YouTube, and the Calouste Gulbenkian Foundation.

1. “About This Image”:

Google’s first tool, “About This Image,” simplifies the process of verifying the credibility and context of images users come across online. This feature is available globally in English, making it easier for users to assess the reliability of visual content.

Google Unveils Three New Tools to Tackle Misinformation

2. Fact Check Explorer Integration:

The second tool integrates image search into the “Fact Check Explorer,” enabling journalists and fact-checkers to delve deeper into images and topics they are investigating. This feature is accessible globally, providing a valuable resource for those dedicated to verifying information.

3. Generative Search Experience:

Google’s third tool, the “Generative Search Experience,” leverages artificial intelligence (AI) to enhance the user’s ability to find reliable information. Although currently available only in the United States, this experimental feature is designed to assist users in conducting searches with confidence, highlighting Google’s ongoing commitment to improving information quality.


Google’s latest tools are designed to empower users in their quest for credible information and understanding in the digital realm. These innovative features demonstrate Google’s dedication to combating misinformation and providing valuable resources for both fact-checkers and the general public.

As these tools continue to evolve, they have the potential to make a significant impact on the fight against online misinformation.

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